How to Design a Great Print Ad.
Use a Gripping Headline. Write Long Copy. Use Primary Colors. Don't Use a Headline. Use a Photo of a Sexy Woman. Use Bullet Copy Only. Ask a Provocative Question. Use Short Copy. Use People's Quotes. Use Pictures of Dogs. Use Illustration of Boats.
There no set formula to create an ad. Print ads should start with a compelling headline. Add an appealing visual that amplifies the headline. Write concise, inviting copy that sounds good when you read it out loud. Use easy to read type. And, always try get the reader to respond to your ad by talking about them: not your product. Again, the communication must persuade the reader to use your product. We can make your message work.