Agency Background & History
Boone Advertising, Inc. was founded in 1947 as an innovative agency with strong marketing orientation. Our business services have expanded into all sectors of marketing including advertising, public relations, promotions, sales, distribution, retail overlays, event and sports marketing, and retail merchandising. In 1986, the company's name changed from Boone Advertising to Boone DeLeon Communications, Inc. to more accurately reflect the Agency's diversification into Total Integrated Marketing services. The agency's client list includes local, regional and national businesses.
Throughout our long history, we have provided all disciplines of marketing communications for our trusted clients.
1947 | Agency Founded with an emphasis on Consumer Accounts. |
1950s | Specialization in Petrochemical Accounts. |
1960s | Launched Specialization in Financial Accounts. |
1970s | Added Specialization in High Tech / Telephony Accounts. |
1980s | Integrated Hispanic and ultimately, Multicultural Marketing. |
1990s | Added Advocacy Marketing – Emphasized Public Service. |
2000s | Agency growth continues in the General Market trending toward Public Relations activities and Multicultural Marketing. |